King Food, the master franchisor for Burger King in Scandinavia, is transforming the guest experience and improving operations with a new kiosk strategy.
As the foodservice industry goes digital, Burger King wanted to improve the guest experience, bust the queues, increase efficiency and convenience. The company also saw an opportunity to improve operations and increase throughput in its restaurants.
Many restaurants have seen a change in guest behavior during and after the pandemic and looking to modern technology to fill gaps and adapt to new consumer behavior, as well as deploy staff where they are needed most.
"Future Ordering combines industry expertise with a high-performing user experience and powerful tools for centralized operations, seamlessly integrating with Oracle Simphony. Looking ahead, we're committed to driving innovation, enhancing customer experiences, and leading the way in the ever-evolving QSR landscape." Says Head of IT, Zubair Ahmed Barry, King Food.
King Food selected Future Ordering’s leading digital ordering platform because of its proven record of high-performing user experience, the ability to support both new-, and existing hardware, its POS integration and its Order Status Board.
By using Future Ordering, Burger King Scandinavia enables its staff to focus on production and service, resulting in higher throughput, higher check average and improved guest and coworker experience.
Burger King joins a list of brands known for their digital innovations,such as Bastard Burgers, Max Burgers, Pizza Hut and Sushi Yama, who are also using the Future Ordering platform.
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